Page 30 The Cultivator - Autumn 2018

MAKING HISTORY

at home

D From page 29 “Wheat is one of the most commonly used grains in
Kellogg’s cereals, so having a partner like Manildra
Manildra hand-selects 100 per cent Australian,
non-genetically modified wheat for milling, at one on board to help us source high-quality wheat
of four state-of-the-art flour mills in regional NSW, from Aussie farmers is integral for our production.”
and then transport on Manildra’s freight network Reflecting on Manildra’s 18-year partnership
to Sydney, where the 90-year-old Kellogg’s with Kellogg’s, Managing Director John Honan
factory at Botany makes Australia’s most popular said Manildra was very proud to be the preferred
breakfast cereals.
supplier of wheat-based products for the major
Kellogg’s Manufacturing Director Kevin Carolan brand in Australia.
said up to 85 per cent of all raw material ingredients
in the Australian cereals were sourced in Australia. “It’s great to work with a passionate partner like
With a long history of sourcing and supporting Kellogg’s who shares our values and commitment to
Aussie farming families on home soil, the company supporting Australian-grown and made products,”
plans to continue nurturing these relationships said Mr Honan.
and sourcing high-quality Australian grains. The Kellogg’s Australia story started in 1924, when
“That’s why we continue to grow our long-standing automatic packaging machinery specialist Morris
partnerships with Australian-owned companies Raymer was sent to NSW to set up corn flake
such as Manildra – which has grown to become one machinery and production in rented premises
of our biggest suppliers, providing almost all our in Shepherd Street, Chippendale. He was followed
wheat-based ingredients in Australia,” said Mr Carolan. a year later by Kellogg’s Joel S Mitchell to launch
The Kellogg’s Global 2020 Sustainability Goals the marketing program for Corn Flakes.
commit to sustainable sourcing of top 10 ingredients It was so successful, a new plant was built in 1928
(including wheat). In Australia, this includes at Botany Bay where it continues to operate today.
fostering long-term relationships with Australian
farmers and manufacturers such as Manildra. “We continue to invest in our Botany cereal plant
as the demand for grain and fibre-based foods in
Mr Carolan said Kellogg’s recognised the connection
between Australian manufacturing and sustainably diets significantly increases,” said Mr Carolan.
sourced ingredients. Mr Carolan said the celebration of 90 years of
“We know Aussies want to support local industries, manufacturing at Botany was an opportunity
and that Australian-grown ingredients are a key to reflect on the impact of Kellogg’s in Australia
factor in their decision-making – so we’re proud – including feeding millions of families tasty,
to continue to meet their needs by supporting top-quality foods both grown and made at home
Australian farmers through our sourcing choices,” - and to look forward to creating brighter days
Mr Carolan said. for Australians for another 90 years and more.

30 THE CUL TIV A TOR // AUTUMN 2018 MANILDRA.COM.AU // @MANILDRA