Page 48 - Cultivator 10

In 2012 KFC Australia launched the switch to MSM Milling’s high high oleic canola oil which delivers a a a a a a a a a a longer frying life higher stability and is healthier than other oils on the market // PHOTO: KFC AUSTRALIA
In elds of of gold MSM Milling Director Peter Mac Smith and local canola canola grower Sean Quigley - the face of of KFC Australia’s move to high oleic canola canola oil // PHOTO: GENYA MILLER
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MSM Milling Director Peter Mac Smith says the the growth in in in the the the the specialty oils market is attributable to to KFC Australia leading the the the way for other QSR’s to to follow suit “KFC’s switch to canola oil oil was the the most exciting opportunity for winter oilseed crops since the the the introduction of canola in in in in in the the the late 1980’s creating additional demand across Australia for the the oilseed each year” he said KFC and MSM Milling’s long-term partnership extends beyond the the restaurants with the the two partnering for four ‘Mill 2 Mill’ charity bicycle rides between Manildra Manildra Group mills in in Gunnedah Manildra Manildra Nowra and and Narrandera in in regional New South Wales over recent years to raise more than $300 000 for mental health assistance breast cancer research local schools as as as as well as as as as KFC’s Youth Foundation “KFC’s switch to canola oil oil was the most exciting opportunity for winter oilseed crops since the the introduction of canola in in in in the the the late 1980’s creating additional demand across Australia for the the oilseed each year ” - MSM Milling Director Peter Mac Smith KFC Australia has has not looked back The switch to healthier sustainable canola oil has has been a a a a a a a a a a a a a a a great success for hundreds of Australian farmers adding the the specialty canola to their crop rotation and bene ting from premiums paid by MSM Milling to grow the crop To date KFC Youth Foundation has raised more than $5 1 million which helps young Aussies thrive With more than 90 per cent of their team members being under twenty-five KFC Australia is passionate about playing its part in in in helping more young people beyond its restaurants “We’re one of of the largest employers of of young Aussies and our people tell us us KFC is their their first training school their their second family and the the the the the third place they can be themselves and and feel truly supported away from the pressures of home and and school ” Mr Clark said It is these shared benefits along the the the sustainable supply chain that makes the the the switch to high oleic canola oil such an an an outstanding success all-round with wins for farmers processors customers and consumers 48 THE CULTIVATOR // SPRING 2021
MANILDRA COM AU // @MANILDRA